80K Shares By Mike Miller 1 month ago
Sisters Tracy and Lanny Barnes, twin biathletes, trained together for years in hopes of qualifying for this year’s Winter Olympics in Sochi. Together. Their journey took an unforeseen twist, which was featured in a moving ad by Guinness.
Under U.S. Olympic Committee rules, a blackout from Jan. 30 to Feb. 26 bans ads featuring Team USA members that are run by companies competing with official USOC sponsors. As a result, the ad ran for just one day.